Bourbon enthusiasts witnessed history when Preservation Distillery offered one of the rarest opportunities the industry has ever seen, a Very Olde St. Nick 20+ year Kentucky Bourbon barrel, bottled under its original archived 1990s labels. The one-of-a-kind lot sold for an astonishing $110,300, far surpassing its $50,000–$80,000 estimate.
This exceptional bourbon has already captured attention, recently being named the #1 bourbon in Uproxx’s Top 50 for 2025, and the auction only confirmed its legendary status.
Behind this special release is Marci Palatella, founder and proprietor of Preservation Distillery in Bardstown, Kentucky, who personally donated the barrel. Her vision was not only to share a rare piece of bourbon history but also to give back—every dollar raised benefits the Big Wave Project, a California-based nonprofit that provides housing, mentorship, education, and job coaching for adults with special needs.
The winning bidder won more than just a barrel, they secured a living piece of Kentucky bourbon heritage and an immersive experience for themselves and up to 11 guests. The exclusive day at Preservation Distillery includes:
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A private VIP barrel selection
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An exclusive vintage whiskey tasting and guided farm tour
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A farm-style BBQ lunch overlooking Kentucky’s rolling hills
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Bottles from the barrel, included in the final price
This is more than bourbon, it’s an expression of artistry, history, and community distilled into one unforgettable journey.
As the hammer fell at $110,300, bourbon lovers everywhere were reminded that the spirit is not just about what’s in the glass. It’s about the stories, the people, and the causes it can uplift.